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Luxury price facts
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Latest retail prices
- Chanel Classic Flap (Medium/11.12): $11,700 (US boutique, pre-tax, Apr 2026; source https://www.pursebop.com/breaking-news-chanel-price-increase-us-europe-2026/). Earliest tracked: $4,900 (May 2016; source https://www.pursebop.com/whats-really-going-on-with-chanel-prices/). Change: +139%. - Hermès Birkin 25 (Togo): $13,500 (US boutique, pre-tax, 2026; source https://www.sothebys.com/en/articles/higher-hermes-bag-prices-in-2026-what-you-need-to-know). Earliest tracked: $9,400 (2016; source https://www.sothebys.com/en/articles/higher-hermes-bag-prices-in-2026-what-you-need-to-know). Change: +44%. - Hermès Birkin 30 (Togo): $14,900 (US boutique, pre-tax, 2026; source https://www.sothebys.com/en/articles/higher-hermes-bag-prices-in-2026-what-you-need-to-know). Earliest tracked: $10,900 (2016; source https://www.sothebys.com/en/articles/higher-hermes-bag-prices-in-2026-what-you-need-to-know). Change: +37%. - Louis Vuitton Neverfull MM (Monogram): $2,240 (US boutique, pre-tax, May 2026; source https://www.pursebop.com/louis-vuitton-us-price-increase-2026/). Earliest tracked: $1,260 (2017; source https://www.cloversac.com/louis-vuitton-neverfull-latest-price-increase-2024/). Change: +78%. - Louis Vuitton Speedy 30 (handle-only, Monogram): $1,630 (US boutique, pre-tax, Apr 2025; source https://www.pursebop.com/louis-vuitton-europe-price-increase-2025/; STALE: more than 12 months old). Earliest tracked: $890 (2013; source https://www.cloversac.com/louis-vuitton-speedy-30-price-history-and-2025-predictions/). Change: +83%. - Louis Vuitton Speedy Bandoulière 30 (Monogram, M46980): $2,040 (US boutique, pre-tax, May 2026; source https://us.louisvuitton.com/eng-us/products/speedy-bandouliere-30-monogram-nvprod5320020v/M46980). Earliest tracked: $1,740 (Jan 2022; source https://blog.ldj.com/louis-vuitton-price-increase-2022/). Change: +17%. - Rolex Submariner Date (steel, 116610LN → 126610LN): $11,350 (US list price, Oct 2026; source https://www.rolex.com/en-us/watches/submariner/m126610ln-0001). Earliest tracked: $8,950 (Jan 2020; source https://nuvinty.com/price-history/rolex-submariner-date-price-history). Change: +27%. - Rolex Cosmograph Daytona (steel, 116500LN → 126500LN): $16,900 (US list price, Oct 2026; source https://www.rolex.com/en-us/watches/cosmograph-daytona/m126500ln-0001). Earliest tracked: $12,400 (Apr 2016; source https://nuvinty.com/price-history/rolex-daytona-steel-price-history). Change: +36%. - Cartier Love Bracelet (classic, yellow gold): $7,950 (US retail, Mar 2026; source https://investedluxury.com/fashion/jewelry/cartier-love-bracelet-guide). Earliest tracked: $3,600 (2008; source https://investedluxury.com/fashion/jewelry/cartier-love-bracelet-guide). Change: +121%. - Rolex GMT-Master II (steel 126710, Oyster bracelet): $11,800 (US list price, Oct 2026; source https://www.rolex.com/en-us/watches/gmt-master-ii/m126710blnr-0003). Earliest tracked: $10,700 (2024; source https://www.luxurybazaar.com/grey-market/rolex-2025-price-increase/). Change: +10%. - Rolex Datejust 41 (steel 126300, smooth bezel, Oyster): $8,950 (US list price, Oct 2026; source https://www.rolex.com/en-us/watches/datejust/m126300-0001). Earliest tracked: $7,900 (Jan 2020; source https://nuvinty.com/price-history/rolex-datejust-41-price-history). Change: +13%. - Rolex Day-Date 40 (yellow gold 228238): $50,400 (US list price, Oct 2026; source https://www.rolex.com/en-us/watches/day-date/m228238-0003). Earliest tracked: $38,500 (2024; source https://www.luxurybazaar.com/grey-market/rolex-2025-price-increase/). Change: +31%. - Rolex Oyster Perpetual 41 (steel): $7,050 (US list price, Jun 2026; source https://www.luxurybazaar.com/grey-market/rolex-2026-price-increases/). Earliest tracked: $6,650 (May 2025; source https://www.coronet.org/new-1minute-reads/rolex-2026-price-hike-below-10-percent). Change: +6%. - Rolex Sea-Dweller (steel 126600): $14,550 (US list price, Oct 2026; source https://www.rolex.com/en-us/watches/sea-dweller/m126600-0002). Earliest tracked: $13,750 (Aug 2025; source https://watchcharts.com/articles/p/8807/18-rolex-watches-you-shouldnt-be-buying-at-retail). Change: +6%. - Rolex Explorer 40 (steel 224270): $8,350 (US list price, Oct 2026; source https://www.rolex.com/en-us/watches/explorer/m224270-0001). Earliest tracked: $7,700 (Mar 2023; source https://monochrome-watches.com/review-thoughts-about-2023-rolex-explorer-40-reference-224270-specs-price/). Change: +8%. - Audemars Piguet Royal Oak 15510ST (Selfwinding 41, steel): $31,900 (US list price, Sep 2026; source https://watchcharts.com/watch_model/41727-audemars-piguet-royal-oak-self-15510st/overview). Earliest tracked: $31,900 (Jan 2026; source https://www.luxurybazaar.com/grey-market/how-much-does-an-audemars-piguet-royal-oak-cost/). Change: +0%. - Patek Philippe Nautilus 5811/1G (white gold): $82,021 (US list price, Feb 2026; source https://www.luxurybazaar.com/grey-market/patek-philippe-price-decrease-2026/). Earliest tracked: $69,785 (Oct 2022; source https://www.hodinkee.com/articles/its-back-in-white-gold-the-new-patek-philippe-nautilus-58111g). Change: +18%. - Omega Speedmaster Moonwatch (310.30.42.50.01.001, Hesalite, bracelet): $7,800 (US list price, Oct 2026; source https://www.omegawatches.com/en-us/watch-omega-speedmaster-moonwatch-professional-co-axial-master-chronometer-chronograph-42-mm-31030425001001). Earliest tracked: $7,300 (Jun 2025; source https://relozo.com/omega-price-increase-june-2025/). Change: +7%. - Omega Seamaster Diver 300M (210.30.42.20.03.001, blue, bracelet): $6,700 (US list price, Oct 2026; source https://www.omegawatches.com/en-us/watch-omega-seamaster-diver-300m-co-axial-master-chronometer-42-mm-21030422003001). Earliest tracked: $6,200 (Jun 2025; source https://relozo.com/omega-price-increase-june-2025/). Change: +8%. - Hermès Kelly 28 (Sellier, Epsom): $14,400 (US boutique, pre-tax, Jan 2026; source https://www.sothebys.com/en/articles/hermes-raises-kelly-bag-prices-what-you-need-to-know). Earliest tracked: $11,800 (2023; source https://www.sothebys.com/en/articles/hermes-raises-kelly-bag-prices-what-you-need-to-know). Change: +22%. - Hermès Kelly 25 (Retourne, Togo): $13,700 (US boutique, pre-tax, Jan 2026; source https://www.sothebys.com/en/articles/hermes-raises-kelly-bag-prices-what-you-need-to-know). Earliest tracked: $10,900 (2023; source https://www.sothebys.com/en/articles/hermes-raises-kelly-bag-prices-what-you-need-to-know). Change: +26%. - Hermès Mini Kelly 20 (Sellier, Epsom): $11,400 (US boutique, pre-tax, Jan 2026; source https://www.sothebys.com/en/articles/hermes-raises-kelly-bag-prices-what-you-need-to-know). Earliest tracked: $8,700 (2023; source https://www.sothebys.com/en/articles/hermes-raises-kelly-bag-prices-what-you-need-to-know). Change: +31%. - Hermès Constance 18 (Epsom): $9,700 (US boutique, pre-tax, Jan 2025; source https://www.pursebop.com/us-hermes-price-increase-2025/; STALE: more than 12 months old). Earliest tracked: $8,950 (2024; source https://www.pursebop.com/us-hermes-price-increase-2025/). Change: +8%. - Hermès Picotin Lock 18 (Clemence): $3,975 (US boutique, pre-tax, Jan 2026; source https://www.pursebop.com/new-us-hermes-prices-2026/). Earliest tracked: $3,025 (2023; source https://madisonavenuecouture.com/blogs/news/hermes-2024-price-increase). Change: +31%. - Hermès Evelyne III 29 (Clemence): $4,025 (US boutique, pre-tax, Jan 2025; source https://www.pursebop.com/us-hermes-price-increase-2025/; STALE: more than 12 months old). Earliest tracked: $3,650 (2023; source https://madisonavenuecouture.com/blogs/news/hermes-2024-price-increase). Change: +10%. - Hermès Mini Lindy (Clemence): $9,050 (US boutique, pre-tax, Jan 2026; source https://www.pursebop.com/new-us-hermes-prices-2026/). Earliest tracked: $6,650 (2023; source https://madisonavenuecouture.com/blogs/news/hermes-2024-price-increase). Change: +36%. - Chanel 2.55 Reissue (225, medium): $11,700 (US boutique, pre-tax, Apr 2026; source https://www.pursebop.com/breaking-news-chanel-price-increase-us-europe-2026/). Earliest tracked: $6,800 (Jan 2021; source https://fifthavenuegirl.com/chanel-price-increase-2021/). Change: +72%. - Chanel 19 Bag (small): $7,200 (US boutique, pre-tax, Apr 2026; source https://www.pursebop.com/breaking-news-chanel-price-increase-us-europe-2026/). Earliest tracked: $5,100 (Jan 2021; source https://fifthavenuegirl.com/chanel-price-increase-2021/). Change: +41%. - Chanel Boy Bag (old medium): $7,400 (US boutique, pre-tax, Apr 2026; source https://www.pursebop.com/breaking-news-chanel-price-increase-us-europe-2026/). Earliest tracked: $5,300 (Jan 2021; source https://fifthavenuegirl.com/chanel-price-increase-2021/). Change: +40%. - Chanel Classic Wallet on Chain (WOC): $3,850 (US boutique, pre-tax, Apr 2026; source https://www.pursebop.com/breaking-news-chanel-price-increase-us-europe-2026/). Earliest tracked: $2,950 (Jul 2021; source https://www.purseblog.com/chanel/second-chanel-price-increase-july-2021/). Change: +31%. - Chanel Classic Mini Rectangular Flap: $5,600 (US boutique, pre-tax, Apr 2026; source https://www.pursebop.com/breaking-news-chanel-price-increase-us-europe-2026/). Earliest tracked: $4,000 (Jan 2021; source https://fifthavenuegirl.com/chanel-price-increase-2021/). Change: +40%. - Louis Vuitton Keepall Bandoulière 55 (Monogram): $2,780 (US boutique, pre-tax, May 2026; source https://www.pursebop.com/louis-vuitton-us-price-increase-2026/). Earliest tracked: $2,570 (Jun 2024; source https://www.pursebop.com/louis-vuitton-global-price-increase-2024/). Change: +8%. - Louis Vuitton Alma BB (Monogram): $2,000 (US boutique, pre-tax, May 2026; source https://www.pursebop.com/louis-vuitton-us-price-increase-2026/). Earliest tracked: $1,820 (Jul 2024; source https://www.pursebop.com/louis-vuitton-global-price-increase-2024/). Change: +10%. - Louis Vuitton Speedy Bandoulière 25 (Monogram): $1,980 (US boutique, pre-tax, May 2026; source https://www.pursebop.com/louis-vuitton-us-price-increase-2026/). Earliest tracked: $1,820 (Jul 2024; source https://www.pursebop.com/louis-vuitton-global-price-increase-2024/). Change: +9%. - Lady Dior (medium, Cannage lambskin): $6,500 (US boutique, pre-tax, Aug 2026; source https://streetstylis.com/dior-bag-prices/). Earliest tracked: $5,200 (Feb 2021; source https://www.pursebop.com/dior-usa-price-increase-may-be-just-around-the-corner/). Change: +25%. - Dior Saddle Bag (Oblique jacquard): $4,400 (US boutique, pre-tax, Jul 2023; source https://fifthavenuegirl.com/dior-price-increase-july-2023/; STALE: more than 12 months old). Earliest tracked: $3,800 (Feb 2021; source https://www.pursebop.com/dior-usa-price-increase-may-be-just-around-the-corner/). Change: +16%. - Goyard Saint Louis PM (Goyardine): $1,890 (US boutique, pre-tax, Sep 2026; source https://baguseek.com/knowledge-base/designers/goyard/price-list-2026). Earliest tracked: $1,620 (2022; source https://www.theluxurylowdown.com/2022-goyard-price-list-usa-vs-japan/). Change: +17%. - Cartier Juste un Clou Bracelet (small model, yellow gold): $4,180 (US retail, Oct 2026; source https://www.cartier.com/en-us/jewelry/bracelets/juste-un-clou/juste-un-clou-bracelet-small-model-B6062617.html). Earliest tracked: $3,600 (Apr 2023; source https://www.pursebop.com/cartier-price-increase-2023/). Change: +16%. - Cartier Love Bracelet (small model, yellow gold): $5,300 (US retail, Oct 2026; source https://www.cartier.com/en-us/jewelry/bracelets/love/love-bracelet-small-model-B6079117.html). Earliest tracked: $4,750 (Apr 2023; source https://www.pursebop.com/cartier-price-increase-2023/). Change: +12%. - Van Cleef & Arpels Vintage Alhambra Bracelet (5 motifs, yellow gold, mother-of-pearl): $5,350 (US retail, Oct 2026; source https://www.vancleefarpels.com/us/en/collections/jewelry/alhambra/vcara41800---vintage-alhambra-bracelet-5-motifs.html). Earliest tracked: $4,600 (2024; source https://www.pursebop.com/upcoming-van-cleef-arpels-price-news/). Change: +16%. - Rolex Submariner (no date, 124060): $10,050 (US list price, Oct 2026; source https://www.rolex.com/en-us/watches/submariner/m124060-0001). Earliest tracked: $9,100 (2024; source https://www.getbezel.com/post/rolex-price-increases). Change: +10%. - Rolex Explorer II (226570): $10,600 (US list price, Oct 2026; source https://www.rolex.com/en-us/watches/explorer-ii/m226570-0001). Earliest tracked: $9,650 (2024; source https://www.getbezel.com/post/rolex-price-increases). Change: +10%. - Rolex Air-King (126900): $8,150 (US list price, Oct 2026; source https://www.rolex.com/en-us/watches/air-king/m126900-0001). Earliest tracked: $7,450 (2024; source https://www.getbezel.com/post/rolex-price-increases). Change: +9%. - Rolex Sky-Dweller (steel and white gold, 336934): $17,750 (US list price, Oct 2026; source https://www.rolex.com/en-us/watches/sky-dweller/m336934-0001). Earliest tracked: $15,850 (2024; source https://www.getbezel.com/post/rolex-price-increases). Change: +12%. - Rolex Oyster Perpetual 36 (126000): $6,750 (US list price, Oct 2026; source https://www.rolex.com/en-us/watches/oyster-perpetual/m126000-0001). Earliest tracked: $6,100 (2024; source https://www.getbezel.com/post/rolex-price-increases). Change: +11%. - Cartier Santos de Cartier (medium, steel, WSSA0029): $8,400 (US retail, Oct 2026; source https://www.cartier.com/en-us/watches/collections/santos-de-cartier/santos-de-cartier-watch-CRWSSA0029.html). Earliest tracked: $6,800 (Apr 2023; source https://www.watchuseek.com/threads/cartier-price-increase-april-19-2023.5488844/). Change: +24%. - Grand Seiko Snowflake (SBGA211): $6,900 (US list price, Oct 2026; source https://www.grand-seiko.com/us-en/collections/sbga211g). Earliest tracked: $6,200 (Oct 2024; source https://www.grand-seiko.com/us-en/-/media/Files/America/GrandSeiko/HOME/news/20241031/Price--Adjustment--Nov--1.pdf). Change: +11%. - Chanel 25 Bag (small, calfskin): $6,700 (US boutique, pre-tax, Apr 2026; source https://www.bragmybag.com/chanel-price-increase-2026/). Earliest tracked: $6,000 (2025; source https://www.pursebop.com/chanel-25-handbag-prices-updated-ahead-of-cruise-2025-26-launch/). Change: +12%. - Louis Vuitton Pochette Métis (Monogram): $2,840 (US boutique, pre-tax, May 2026; source https://www.pursebop.com/louis-vuitton-us-price-increase-2026/). Earliest tracked: $2,570 (Jun 2024; source https://www.pursebop.com/louis-vuitton-global-price-increase-2024/). Change: +11%. - Louis Vuitton OnTheGo MM (Monogram): $3,400 (US boutique, pre-tax, May 2026; source https://www.pursebop.com/louis-vuitton-us-price-increase-2026/). Earliest tracked: $3,100 (Jun 2024; source https://www.pursebop.com/louis-vuitton-global-price-increase-2024/). Change: +10%. - Louis Vuitton Noé (Monogram): $2,010 (US boutique, pre-tax, May 2026; source https://www.pursebop.com/louis-vuitton-us-price-increase-2026/). Earliest tracked: $1,840 (Jul 2024; source https://www.pursebop.com/louis-vuitton-global-price-increase-2024/). Change: +9%. - Louis Vuitton Nano Speedy (Monogram): $1,960 (US boutique, pre-tax, May 2026; source https://www.pursebop.com/louis-vuitton-us-price-increase-2026/). Earliest tracked: $1,760 (Jun 2024; source https://www.pursebop.com/louis-vuitton-global-price-increase-2024/). Change: +11%. - Fendi Baguette (medium, brown FF jacquard): $3,850 (US boutique, pre-tax, Apr 2026; source https://www.fendi.com/us-en/8055512626356.html). Earliest tracked: $3,290 (Sep 2022; source https://www.cloversac.com/fendi-price-increase-2024-prediction-for-2025/). Change: +17%. - Prada Galleria (medium, Saffiano): $4,400 (US boutique, pre-tax, Aug 2026; source https://streetstylis.com/prada-bag-prices/). Earliest tracked: $2,390 (2015; source https://streetstylis.com/prada-bag-prices/). Change: +84%. - Bottega Veneta Andiamo (medium, Intrecciato): $5,900 (US retail, May 2026; source https://editorialist.com/p/bottega-veneta-andiamo-small-intrecciato-tote-bag/?lid=32110716). Earliest tracked: $4,900 (2023; source https://www.pursebop.com/alert-bottega-veneta-price-increase-2024/). Change: +20%. - Chloé Paddington (2025 relaunch, grained leather): $2,990 (US retail, Oct 2026; source https://www.chloe.com/en-us/p/bags/shoulder-bag/CH25WS802P7527M.html). Earliest tracked: $2,750 (Sep 2025; source https://wwd.com/fashion-news/fashion-scoops/chloe-paddington-bag-history-1237992923/). Change: +9%. - Hermès Oran Sandal: $900 (US boutique, pre-tax, Jan 2026; source https://www.pursebop.com/new-us-hermes-prices-2026/). Earliest tracked: $700 (2023; source https://www.purseblog.com/hermes/hermes-price-increase-2024-its-here-already/). Change: +29%. - Tiffany HardWear Large Link Bracelet (yellow gold): $15,500 (US retail, Jan 2026; source https://www.pursebop.com/tiffany-co-expected-to-raise-prices-in-january-2026/). Earliest tracked: $13,600 (Sep 2025; source https://www.pursebop.com/breaking-news-incoming-tiffany-co-global-price-increase-2025/). Change: +14%. - Van Cleef & Arpels Vintage Alhambra Pendant (yellow gold, onyx, VCARA45800): $2,970 (US retail, Oct 2026; source https://www.vancleefarpels.com/us/en/collections/jewelry/alhambra/vcara45800---vintage-alhambra-pendant.html). Earliest tracked: $2,830 (Mar 2025; source https://luxuryhedge.com/vca-price-increase-april-2025/). Change: +5%.
Resale value
- Rolex Submariner 'Hulk': 244% of original retail (Rebag Clair Report 2025 (published Dec 2025); source https://us.fashionnetwork.com/news/Hermes-reclaims-top-spot-for-bag-resale-value-retention-in-2025-according-to-rebag-report,1791733.html) - Hermès Birkin 25 (Togo, pristine): ≈2.4× retail (pristine, ≈$28,000–$30,000) (Sotheby's, 2026; source https://www.sothebys.com/en/articles/hermes-raises-the-birkin-bag-price-what-you-need-to-know) - Hermès Birkin 30 (Togo, pristine): ≈2.4× retail (pristine, ≈$28,000–$30,000) (Sotheby's, 2026; source https://www.sothebys.com/en/articles/hermes-raises-the-birkin-bag-price-what-you-need-to-know) - Louis Vuitton Neverfull (Monogram): 158% average resale value (Rebag Clair Report 2024 (as reported); STALE, not in the 2025 report summary; source https://www.moneydigest.com/1894488/louis-vuitton-neverfull-bag-doubled-in-value-since-2010/) - Audemars Piguet Royal Oak 15510ST: +48.2% value retention (market vs retail) (WatchCharts, Oct 2026; source https://watchcharts.com/watch_model/41727-audemars-piguet-royal-oak-self-15510st/overview) - Hermès (brand average, bags): 138% value retention (Rebag Clair Report 2025 (published Dec 2025); source https://us.fashionnetwork.com/news/Hermes-reclaims-top-spot-for-bag-resale-value-retention-in-2025-according-to-rebag-report,1791733.html) - Goyard (brand average): 132% value retention (Rebag Clair Report 2025 (published Dec 2025); source https://us.fashionnetwork.com/news/Hermes-reclaims-top-spot-for-bag-resale-value-retention-in-2025-according-to-rebag-report,1791733.html) - Van Cleef & Arpels (brand average): 112% value retention (Rebag Clair Report 2025 (published Dec 2025); source https://us.fashionnetwork.com/news/Hermes-reclaims-top-spot-for-bag-resale-value-retention-in-2025-according-to-rebag-report,1791733.html) - Rolex (brand average): 104% value retention (Rebag Clair Report 2025 (published Dec 2025); source https://us.fashionnetwork.com/news/Hermes-reclaims-top-spot-for-bag-resale-value-retention-in-2025-according-to-rebag-report,1791733.html) - Miu Miu (brand average): 104% value retention (Rebag Clair Report 2025 (published Dec 2025); source https://us.fashionnetwork.com/news/Hermes-reclaims-top-spot-for-bag-resale-value-retention-in-2025-according-to-rebag-report,1791733.html) - Hermès Birkin 30 (Togo, auction average): ≈1.0× original retail at auction (Bernstein via CNBC, Nov 2025; source https://www.cnbc.com/2025/12/16/birkin-bag-prices-sink-auction.html) - The Row (brand average): 97% value retention (Rebag Clair Report 2025 (published Dec 2025); source https://us.fashionnetwork.com/news/Hermes-reclaims-top-spot-for-bag-resale-value-retention-in-2025-according-to-rebag-report,1791733.html) - Cartier Love Bracelet: 92% value retention (Rebag Clair Report 2025 (published Dec 2025), as reported by a blog; source https://investedluxury.com/fashion/jewelry/cartier-love-bracelet-guide) - Cartier (brand average): 87% value retention (Rebag Clair Report 2025 (published Dec 2025); source https://us.fashionnetwork.com/news/Hermes-reclaims-top-spot-for-bag-resale-value-retention-in-2025-according-to-rebag-report,1791733.html) - Rolex Sea-Dweller (steel 126600): ≈$11,500 market vs $13,750 retail (−17%) (WatchCharts, Aug 2025; source https://watchcharts.com/articles/p/8807/18-rolex-watches-you-shouldnt-be-buying-at-retail) - Omega Speedmaster Moonwatch (310.30.42.50.01.001): ≈$5,750 market vs $7,800 retail (Grey Market Magazine, Oct 2025; source https://www.luxurybazaar.com/grey-market/how-much-does-an-omega-speedmaster-cost/)
Data checked 2026-10-16. Machine-readable: /data/prices.json, /llms.txt.